If you’ve ever walked out of a salon with great hair and a significantly lighter wallet after buying a bottle of shampoo or styling cream, you’re not alone. Salons often upsell professional hair care products at a premium, leaving many customers wondering why the price tag is so high. At Overstock Beauty Supply (OBS), we’re here to demystify those costs and explain how we provide the same luxury products for far less.

How Salons Price Their Products

When you purchase a hair care product at a salon, the price is rarely just about the product itself. Here’s what contributes to those higher costs:

Markups for Overhead Costs

-Salons must cover the cost of rent, utilities, staff wages, and other operational expenses. A portion of these costs gets passed on to customers through product pricing.

Commission for Stylists

-Many salons reward stylists with a commission for selling products, which can lead to a significant markup.

Convenience Premium

-Salons know customers may buy products on impulse after a great service experience. They capitalize on this convenience by charging more.

These factors often result in salon prices that are double—or even triple—the wholesale cost of the product.

What Is Wholesale Pricing?

Wholesale pricing is the cost at which salons, retailers, or distributors purchase products directly from manufacturers. These prices are significantly lower than what customers see in salons or stores because they don’t include the added markups for overhead, marketing, or commissions.

At OBS, we purchase professional-grade hair care products directly from salons and distributors at wholesale prices. This allows us to pass the savings directly to you without inflating the cost.

Why OBS Is Cheaper Than Salons

Here’s how we keep prices low:

No Markups for Overhead

-Unlike salons, we don’t have expensive chairs, styling tools, or staff to maintain. Our streamlined online business model minimizes overhead.

Direct-to-Consumer Savings

-We cut out the middleman by sourcing directly from salons and distributors. This allows us to offer authentic, professional-grade products at unbeatable prices.

Exclusive Discounts on Overstock

-Many of our products come from overstock or discontinued lines, which we acquire at a fraction of the original cost. This lets us offer even deeper discounts.

What This Means for You

When you shop with OBS, you’re getting:

Authentic Products: The same high-quality brands you’d find in salons, without the salon markup.

Wholesale Prices: Affordable pricing that reflects true market value.

Bigger Savings: Deals that make professional hair care accessible to everyone.

Don’t Pay for the Upsell

The next time you’re tempted to purchase a product at a salon, remember that you can get the same professional-grade items for much less at OBS. By cutting out unnecessary costs, we make luxury hair care affordable without compromising on quality.

Ready to upgrade your hair routine without the markup? Explore our collection today and see the difference for yourself.