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Naturally OBSessed

If your vibe is more earth goddess than glam queen, our Naturally OBSessed collection is here to match your energy. This lineup is all about effortless, low-maintenance beauty with products that enhance your hair’s natural texture—without the unnecessary chemicals.

Formulated with 50% to 100% naturally derived ingredients, these products nourish, strengthen, and define with the power of botanical extracts and plant-based goodness. Whether you're air-drying, diffusing, or rocking your natural waves, curls, or sleek strands, this collection keeps it simple and sustainable.

Because natural beauty is always in style.

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Kevin Murphy

Kevin Murphy Angel Masque 6.7 oz

$53.00$22.99
Out of stock
Kevin Murphy

Kevin Murphy Angel Rinse 33.8 oz

$58.99
Kevin Murphy

Kevin Murphy Young Again Rinse Restorative Softening Conditioner 8.4 oz

$24.99
Kevin Murphy

Kevin Murphy Angel Wash 8.4 oz

$26.99
Sale
Aveda

Aveda Smooth Infusion Smoothing Masque 5 oz

$29.99$20.99

Free shipping

Spend $200 or more and enjoy free standard shipping within the U.S. (up to $14.95). No code necessary—it’s applied automatically at checkout. Stock up on your favorites and save more with every order!

Kevin Murphy

Kevin Murphy Angel Rinse 8.4 oz

$26.99
Kevin Murphy

Kevin Murphy Young Again Dry Conditioner 3.4 oz

$14.99
Out of stock
Oribe

Oribe Gold Lust Nourishing Hair Oil 3.4 oz

$37.99
Out of stock
Kevin Murphy

Kevin Murphy Blonde Angel Wash 33.8 oz

$81.99
Kevin Murphy

Kevin Murphy Blonde Angel Wash Colour Enhancing Shampoo For Blonde Hair 8.4 oz

$24.99
Olaplex

Olaplex Bond Maintenance Shampoo No.4 8.5 oz

$23.99
AVEDA

Aveda Nutriplenish Conditioner Deep Moisture 8.5 oz

$44.99
Sale
Aveda

Aveda Smooth Infusion Smoothing Masque 5 oz

$29.99$20.99
All Nutrient

All Nutrient Color Safe Leave In Detangler 8.4 oz

$15.99
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